Nano (1K–10K)
UGC: ₹0–₹2,500 · Reel: ₹1,500–₹6,000 · YouTube 60s: ₹3,000–₹10,000
Micro (10K–100K)
UGC: ₹1,500–₹8,000 · Reel: ₹5,000–₹40,000 · YouTube 60s: ₹15,000–₹90,000
Mid (100K–500K)
UGC: ₹6,000–₹35,000 · Reel: ₹30,000–₹1,50,000 · YouTube 60s: ₹80,000–₹4,00,000
Macro (500K–1M)
UGC: ₹25,000–₹80,000 · Reel: ₹1,00,000–₹4,00,000 · YouTube 60s: ₹3,00,000–₹10,00,000
Mega (1M+)
UGC: ₹60,000+ · Reel: ₹3,00,000+ · YouTube 60s: ₹8,00,000+
Use the [rate calculator](/tools/creator-rate-calculator) with the actual creator's ER + niche for a live number.